Email Outreach Marketer

  • Marketing
  • Remote job

Email Outreach Marketer

Job description

Kriptomat, the most user-friendly government-regulated European cryptocurrency exchange is looking for a new colleague to join us in the role of

Email Outreach Marketer

(remote role based in Europe)

Would you like to become a part of an innovative, bold and growing team? Are you passionate about cryptocurrency and blockchain industries? Would you like to be a part of the marketing superheroes team coming up with innovative ways to make our product known globally? 

Then, please read on!

Who are we?

Kriptomat is a fintech company headquartered in Tallinn, Estonia. Ever since we got founded in February 2018, we have been growing and providing an unparalleled service to our clients. We are working tirelessly to ensure everyday people can purchase, store, send, and receive cryptocurrencies effortlessly. This movement has just begun, and we look forward to providing our crypto community with outstanding solutions for many years to come.

Find out more about us from our CEO:

What is this role about?

As one of the first Kriptomat's marketing hires, you will develop and execute “hard” sides of marketing, that is, PR outreach, affiliate outreach ​​and paid and non-paid search/SEO. In other words cold outreaching and nurturing leads. In the first 6-8 months in this role, expect a contest between you and our first full-time Email Outreach Marketer. More on this during our meetings. Being the email outreach marketer at a startup is about being a single player. It’s a hard job. Think about whether you have an appetite. As an early member of a high-growth startup, you will be involved in medium-term strategy as well as highly tactical day-to-day execution. Working directly with affiliate, SEO and content team, this is a great opportunity to be a part of the marketing execution team.

In this role you will :

  • Own the sales pipeline quality and volume
  • Own the outreach strategy and execution campaigns across the stages: cold, follow-ups, managing conversations and organising the team to deliver what clients need
  • Drive acquisition of relevant SEO, PR and affiliate partners
  • Deliver against quarterly business and product growth goals
  • Keep a pulse on marketing performance, continue to optimize email funnels and campaigns to reach growth goals
  • Deliver regular updates to founders, complete tasks successfully and overcome challenges

What do we offer?

  • Work with a highly collaborative, innovative, diverse, and bold team, passionate about crypto and committed to continuous learning and personal/professional development
  • Enjoy remote work with all the necessary equipment for maximum comfort and performance
  • Access anything you need for your continuous professional development – from training courses and reference books to a personally organised growth plan
  • Have fun at team building activities and workshops

We review applications continuously, so please feel free to apply as soon as possible!

Job requirements

We are looking for someone who has:

  • 3 years of B2B marketing experience 

  • 2 years of email outreach experience

  • Previous experience in a marketing team of 5+ people

  • Previous marketing experience working in the technology industry

  • Ability to speak and write in English fluently

  • A desire to work remotely and overlap with GMT+1

Ideal, but not a must:

  • Experience in eCommerce/retail sector with knowledge of vertical insights and context

  • Attention to detail, highly analytical and data-driven tech savvy

  • Self-directed, proactive and solution-focused with the ability to take initiative

  • Advanced experience in managing deals in Pipedrive or similar tool

While this is the experience/qualifications we would love our Email Outreach Marketer to have, we are also open to considering applications of those who do not fully meet the listed criteria. If this role interests and excites you but you do not meet all the requirements above, please feel free to apply still, while mentioning the reasons behind your application in your cover letter.